How to Write a Compelling Cover Letter ?

Compelling Cover Letter – How to Write a Compelling Cover Letter ? | Business Communication

Compelling Cover Letter

Your cover letter can be what makes you stand out from a stack of applications and get you called for an interview. Getting an offer can mean the difference between hearing nothing from an employer and finally getting hired.

Those who understand the need for cover letters understand that resumes aren’t enough to convey a person’s personality, motivations, habits, and other reasons why they would be great in a particular job. It’s not surprising that employers wouldn’t even bother to interview candidates if this weren’t true. Instead, they’d screen résumés, verify experience and accomplishments and hire the candidate with the best resume. As opposed to that, a cover letter provides an opportunity to describe that additional piece of what makes you tick.

How to Write a Compelling Cover Letter ?

Here’s how to write a compelling cover letter that will get you interviews.

1) Show that you are passionate about the particular job you are applying for.

With a strong cover letter, you’ll convince the hiring manager that you’re passionate about the position (without relying on generic reasons you could use with any other employer). Describe what grabbed your attention about the job description or the company. Describe why you would prefer this job over others. Explain why you think you would be good at it. Describe the aspects of your background that demonstrate that you would be an excellent candidate for the job.

2) You shouldn’t summarize your resume.

The cover letter is too often just a summary of the contents of the resume. If you repeat the content of the other pages of your application on the first page of your application, you are doing yourself a disservice. Besides a resume, you should include a cover letter with additional information about yourself, work habits, why you are interested in the job, or perhaps feedback from a previous employer.

3) In addition to your resume, mention anything that makes you particularly qualified for the position.

It may be that your position requires an inordinate amount of meticulousness and you frequently get teased about it. This is information that you wouldn’t find on your resume, and it’s perfect for a cover letter. Imagine you are explaining to a friend why you are excited about this particular job and why you believe you will excel at it.

If you are having trouble thinking of those qualities, try thinking about what you would tell a friend. Could your friend tell anything more about you from your resume without that explanation? The point you’re trying to convey is that it probably does.

4) Hyperbole should be avoided.

Putting forward statements such as “I’m your best candidate” and “There is no better candidate than me” comes off as naive. The hiring manager is the only one who can assess your candidacy against the rest of the candidate pool, so you have no idea how they compare.Do not attempt to put down your competition; instead, focus on why you would excel at the job. You shouldn’t sound like an infomercial in your cover letter.

5) Explain in your cover letter that you are overqualified but you don’t mind.

Many hiring managers will assume you won’t be enthusiastic about the job if you don’t mention it up front, without giving you an opportunity to explain why you’re interested.

6) Keep it conversational.

Cover letters should be conversational and engaging, while job seekers sometimes think they should be as formal as possible. It is important to remember that you shouldn’t be overly casual; your grammar and spelling should be correct, and you shouldn’t use slang. It is important to use conversational, warm, and engaging language and tone.

7) It should go without saying that you shouldn’t use a form letter.

If you are writing a letter for this job and sending it with all your applications, hiring managers will be able to tell the difference. It is a sign that your letter needs to be more customized if it works for all the jobs you are applying to.

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